Brief/PR Objectives
- Raise overall awareness of Basepoint Business Centres and their offering to SMEs and the wider community
- Reinforce the links between Basepoint and its charitable causes
PR Achievements
- Consistent press coverage in local press highlighting Basepoint’s charitable links and promotions
- Online press coverage on sites targeting SMEs
- Helped to create a Twitter profile for Basepoint to engage with licensees and the wider community

